For the second consecutive year, Red Gate International was named the official media partner at the Bund Classic, a three-day luxury car show from October 17 to 19 on the historic Bund waterfront in Shanghai.
At the invitation of the event organizer, the media partnership between Red Gate and China Rendez-Vous involved filming the classic car event, Bund Classic Gala Dinner and the dozens of the world’s most elegant, preserved cars, including a collection of vintage cars from the Shanghai Classic Car Museum. As the Bund Classic’s exclusive corporate video partner, Red Gate will create a video product of exotic rare cars and highlights from Shanghai’s must-attend event.
Now in its second year, the Concours d’Elegance car show in Shanghai drew hundreds of vintage car enthusiasts, collectors, investors and hobbyists from China, Asia, Europe and the U.S.
For more information about the 2014 Bund Classic, visit China Rendez-Vous.
China’s Accelerating Classic Car Market
Red Gate also filmed 2013’s inaugural Bund Classic and featured the event on season one of The Highlife.
The classic cars episode not only celebrated the prized motorcars and vintage car culture but provided an inside look at the growing market for classic cars in China – luxury items that Chinese investors are buying not only for their beauty but for their investment potential.
Some of the timeless classics seen included:
- 1911 Mercedes 38/70 HP Seven-Passenger Touring
- 1931 Cadillac V-16
- 1935 Auburn 852
- 1907 Cadillac Woodiness Convertible
- 1925 Duesenberg Model A Touring
- 1922 Renault Model 45
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- 1959 Mercedes-Benz 190SL
The Highlife: Season 3
Stay tuned for more information about the new season of The Highlife. Check back for further details on airing times and more information to watch the upcoming third season of China’s hit luxury lifestyle show.